leek cosmetics, a leading brand in the cosmetics arena in Ghana, has signed a year agreement with Pearl Amoah, a renowned international model as the Face of Sleek Makeup 2008 and will participate in all marketing and promotional campaigns for Sleek Makeup Brand 2008. This will enable Sleek Cosmetics communicate effectively with its target market through marketing campaigns that include public relations, advertising and charity events.
This year’s campaign dubbed “My Skin, My Shade, My MakeUp” is to recognize the different skin types and skin shades of women and the fact that Sleek MakeUp is the perfect choice for them. The brand has the widest choice of makeup in the industry and in the world.
As part of the contract Pearl Amoah received a brand new Kia Rio Saloon car for her work and beside all these, an official customer website will be launched very soon to augment their commitment to excellence and customer satisfaction. Also an ultra modern showroom and office set is ready to serve their cherished customers with satisfaction and ultimate professionalism.
Many who might not know who Pearl Amoah is; she served as Miss Universe Ghana in 1996 and an international model in the United States of America, Paris, London, Germany, Ivory Coast and Ghana. She was awarded with the Ebony Africa Model of the year in 1999. She choreographed the fashion segment of the millennium Excellence Awards in Ghana and was presented with the best choreographer of the millennium.
Pearl Amoah has a Bachelor of Arts in Hospitality management from Westbourn University in London and Architecture and Interior Design from Parsons Schools of Design in New York. Pearl Amoah will be performing public relational duties for Sleek cosmetics Ghana limited in 2008. Ultimately, next year a new Face will be introduce to take over from Pearl.
Source: Modernghana
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